Mortar

Privacy Policy

Privacy Policy

Last updated March 20, 2026

This Privacy Notice for Mortar Finance Inc. describes how and why we may access, collect, store, use, and share your personal information when you use our services, including when you visit runonmortar.com, use Mortar’s financial platform for accountants and bookkeepers, or engage with us in related marketing or event activity.

Questions or concerns? Reading this policy will help you understand your privacy rights and choices. If you do not agree with our policies and practices, do not use our services. If you still have questions, contact kamal@tunebookkeeping.com.

Mortar Finance Inc.

Summary of Key Points

  • We collect information you provide directly, including names, phone numbers, email addresses, job titles, mailing addresses, billing addresses, and payment-related details.
  • We may process sensitive information, including financial data, when necessary and as permitted by law.
  • We do not collect personal information from third parties.
  • We process information to provide services, manage accounts, support users, send administrative and marketing communications, handle orders, improve the product, and measure campaign effectiveness.
  • We may share personal information in limited situations such as business transfers, affiliate relationships, payment processing, analytics, and AI-enabled product delivery.
  • We use cookies and similar technologies, including Google Analytics advertising features.
  • We offer AI-powered features and use third-party AI providers, including OpenAI, to support those features.
  • We keep personal information only as long as necessary, and no longer than twelve months after account termination unless law requires otherwise.
  • You can exercise privacy rights by visiting runonmortar.com/data or emailing kamal@tunebookkeeping.com.

1. What Information Do We Collect?

Personal information you disclose to us

In short: We collect personal information that you provide to us.

We collect personal information that you voluntarily provide when you register on the service, request information about our products, participate in activities on the service, or contact us.

  • Names
  • Phone numbers
  • Email addresses
  • Job titles
  • Mailing addresses
  • Billing addresses
  • Debit and credit card numbers

Sensitive information

When necessary, with your consent or as otherwise permitted by law, we may process sensitive personal information including financial data.

Payment data

We may collect data necessary to process payment transactions. All payment data is handled and stored by Stripe. Review Stripe’s privacy policy at https://stripe.com/privacy.

Information automatically collected

In short: Some information is collected automatically when you use the service.

We automatically collect certain technical and usage information including your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, usage timing, viewed pages, searches, feature usage, and system activity. This information helps us maintain the security and operation of the service and supports internal analytics and reporting.

  • Log and usage data: service-related, diagnostic, usage, and performance data stored in log files.

Google API

Our use of information received from Google APIs will adhere to the Google API Services User Data Policy, including the Limited Use requirements.

2. How Do We Process Your Information?

In short: We process your information to provide, improve, and administer the service, communicate with you, prevent fraud, and comply with law.

  • Facilitate account creation, authentication, and account management
  • Deliver and facilitate delivery of requested services
  • Respond to inquiries and provide support
  • Send administrative information about products, services, policies, and changes
  • Fulfill and manage orders, payments, returns, and exchanges
  • Request feedback
  • Send marketing and promotional communications, subject to your preferences
  • Post testimonials
  • Evaluate and improve services, products, marketing, and user experience
  • Identify usage trends
  • Measure the effectiveness of marketing and promotional campaigns

3. When and With Whom Do We Share Your Personal Information?

In short: We may share information in specific situations and with specific third parties.

  • Business transfers: during negotiations of a merger, sale of company assets, financing, or acquisition.
  • Affiliates: including parent companies, subsidiaries, joint ventures, and companies under common control.
  • Payment processors: such as Stripe for payment handling.
  • Analytics and advertising providers: such as Google Analytics and related advertising features.
  • AI service providers: including OpenAI to support AI product features.

4. Do We Use Cookies and Other Tracking Technologies?

In short: We may use cookies and similar technologies to collect and store information.

We may use cookies, web beacons, pixels, and related technologies to maintain service security, prevent crashes, fix bugs, save preferences, and support basic site functionality. We also allow third parties and service providers to use online tracking technologies for analytics and advertising.

If applicable US state law treats certain tracking as a sale or sharing of personal information, you can opt out by submitting a request as described under United States resident rights.

Google Analytics

We may use Google Analytics, including Google Display Network Impressions Reporting. You can opt out using Google’s opt-out tool, Ads Settings, Network Advertising Initiative opt-out, and the Google Privacy & Terms page.

5. Do We Offer Artificial Intelligence-Based Products?

In short: We offer products, features, or tools powered by artificial intelligence and related technologies.

As part of the service, we offer AI-powered features and tools. These AI products are provided through third-party service providers, including OpenAI. Inputs, outputs, and personal information may be shared with and processed by those providers to enable AI functionality in the service.

  • AI products: AI automation
  • AI service providers: OpenAI

Personal information processed through AI features is handled in line with this Privacy Notice and our agreements with third parties.

6. How Long Do We Keep Your Information?

In short: We keep your information for as long as necessary to fulfill the purposes in this notice, unless law requires a longer period.

We will only keep personal information for as long as needed for the purposes described in this policy. No purpose described here requires retention longer than twelve (12) months after a user’s account is terminated, unless a longer period is required or allowed by law.

When we no longer have a legitimate business need to process personal information, we will delete, anonymize, or securely isolate it until deletion is possible.

7. How Do We Keep Your Information Safe?

In short: We aim to protect your personal information through reasonable organizational and technical security measures.

We use appropriate and reasonable technical and organizational safeguards to protect personal information. However, no internet transmission or storage system can be guaranteed to be 100% secure, so you should only access the service within a secure environment.

8. What Are Your Privacy Rights?

In short: Depending on where you live, you may have rights to review, change, delete, or otherwise control your personal information.

Withdrawing consent

Where we rely on consent, you may withdraw it at any time by contacting us using the details in this notice.

Opting out of marketing communications

You can unsubscribe from marketing and promotional messages at any time by replying STOP or UNSUBSCRIBE to SMS communications or by contacting us directly.

Mobile information

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Support-related subcontractors may receive information only as needed to provide services. Opt-in and consent data for text messaging will not be shared with third parties.

Account information

You can log in to your account settings to update your user account. If you ask us to terminate your account, we will deactivate or delete it from active systems, subject to fraud prevention, troubleshooting, investigation, legal, and compliance needs.

Questions about privacy rights can be sent to kamal@tunebookkeeping.com.

9. Controls for Do-Not-Track Features

Most web browsers and some mobile operating systems include a Do-Not-Track (DNT) feature. Because there is not yet a uniform technology standard for recognizing and implementing DNT signals, we do not currently respond to them. If a standard is adopted in the future that we must follow, we will update this notice accordingly.

California law also requires us to disclose that we do not respond to DNT signals at this time.

10. Do United States Residents Have Specific Privacy Rights?

In short: Residents of California, Colorado, Connecticut, Delaware, Florida, Indiana, Iowa, Kentucky, Maryland, Minnesota, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Rhode Island, Tennessee, Texas, Utah, and Virginia may have additional privacy rights.

Depending on your state, you may have rights to know whether we process your data, access your data, correct inaccuracies, delete personal data, obtain a copy of personal data, avoid discrimination for exercising rights, and opt out of targeted advertising, sale, sharing, or profiling where applicable.

Categories of personal information we collect

Category A. Identifiers: YES
Category B. California customer records information: YES
Category C. Protected classifications: NO
Category D. Commercial information: NO
Category E. Biometric information: NO
Category F. Internet or similar network activity: NO
Category G. Geolocation data: NO
Category H. Audio, electronic, sensory, or similar information: NO
Category I. Professional or employment-related information: YES
Category J. Education information: NO
Category K. Inferences drawn from personal information: YES
Category L. Sensitive personal information: YES

Sources, use, and retention

We collect personal information directly from your interactions with the service, customer support activity, surveys, contests, and service-delivery communications. For categories A, B, I, K, and L, we retain information as long as the user has an account with us unless a different retention period is required by law.

Sales and sharing

We have not disclosed, sold, or shared personal information to third parties for a business or commercial purpose in the preceding twelve months, and we do not plan to sell or share personal information belonging to visitors, users, or consumers.

How to exercise rights

To exercise privacy rights, visit runonmortar.com/data, email kamal@tunebookkeeping.com, or use the contact details below. We may need to verify your identity before processing a request.

Authorized agents and appeals

You may designate an authorized agent to make a request on your behalf if permitted by applicable law. If we decline to take action on a request, you may appeal by emailing kamal@tunebookkeeping.com.

California Shine the Light

California residents may request information about categories of personal information disclosed to third parties for direct marketing purposes once per year, free of charge, by writing to us using the contact details below.

11. Do We Make Updates to This Notice?

In short: Yes. We may update this notice as necessary to remain compliant with law.

When we update this Privacy Notice, the revised date at the top of the page will change. If we make material changes, we may notify you by posting a notice or sending a direct communication.

12. How Can You Contact Us About This Notice?

If you have questions or comments about this notice, contact us by email or mail:

13. How Can You Review, Update, or Delete the Data We Collect From You?

Subject to applicable law in your country or US state of residence, you may request access to, correction of, or deletion of your personal information, or withdraw consent where consent is the basis for processing. To make a request, visit runonmortar.com/data.